by universidad | Nov 7, 2017 | Blog
We don’t have to go very far back in time for a good example of one of these attacks on a healthcare or pharma organization. On June 27, 2017, Merck, one of the largest pharma companies in the world, and 2,000 other companies were hit with ransomware called Petya that...
by universidad | Sep 29, 2017 | Blog
As the retail industry turns increasingly digital, customers are now more well-informed and connected than ever before. To take on this challenge, and drive significant customer engagement, retailers need to blur the lines between the offline and online retail...
by universidad | Sep 29, 2017 | Blog, News
Not many businesses understand the adage that “good news travels fast and bad news travels faster.” In today’s digital and mobile era, any experience – good or bad – can travel globally in seconds. For retail brands, the market is a high-stakes game of exceeding...
by universidad | Sep 29, 2017 | Blog
In a recent posting we discussed “journey mapping” as a tool for improving customer experiences in the healthcare sector. This week, we share thoughts on “design thinking,” an approach that is described as “a human-centered way of innovation that draws from the...
by universidad | Sep 29, 2017 | Blog
Design thinking is making positive waves across industries and is enabling companies to rethink and rebuild the way they do business. The same is true for banking and financial services companies, as today’s rapidly changing consumers are driving an evolution of...
by universidad | Sep 26, 2017 | Blog, News
“I know what it’s like to be in that situation. I was once homeless,” said Genevieve Davis, having seen news reports of Hurricane Harvey’s devastation. A hurricane evacuee herself ten years ago, Davis felt compelled to help victims of Hurricanes Harvey and Irma. So,...